Target is at it again. As if Neiman Marcus and Prabal wasn't enough. Target is preparing for its newest collaboration with Phillip Lim and I'm not sure how I feel about it yet. When I first examined the lookbook for this collection I was not impressed. I'm a fan of Phillip Lim and I know he's capable of awesomeness, so I'm going to remain open-minded as always and just wait for the full collection to show its self. I'm anxious to see more than what I've seen from the lookbook because so far it seems a little plain (Just my honest opinion, don't kill me).
I read his interview with Glamour and I have to say that I see where he was going and I see what he wanted to portray. And I totally get it.
During the Glamour interview, Lim was asked what his favorite part of working on this collection was. His response: "My favorite part of working on this collection was also the hardest part, which was the challenge of making a modern-day capsule wardrobe that actually addresses real needs but at the same time imparted desire. You know what I mean? Because that's hard to do. I can throw glitter on everything, but the truth is we cant always live in glitter 24-7 as much as I would love to. It was really like, OK, what are the codes, the modern-day codes. And what was the big challenge actually, to actually push further, push a huge entity like Target to actually push back [on me] and actually make sophisticated clothes that didn't require just glitter"
for the full interview http://www.glamour.com/fashion/blogs/dressed/2013/08/phillip-lim-for-target-reveale.html?mbid=nl_styletips
The collection is said to hit stores September 15th, I guess we'll just have to wait and see what else there is to this. I'm having mixed feelings. What are your thoughts on Target's new collaborations?